9-Step Framework to Assess New Category Products

9-Step Framework,
BAT
New Category Products
Risk Assessment
Product Testing

BAT uses a peer-reviewed scientific assessment framework to assess emissions, exposure and risk of its New Category products, when compared to smoking cigarettes. As part of this, the framework builds a comprehensive set of scientific evidence and a more holistic picture of the products.

British American Tobacco

British American Tobacco

2021

Year of Production

5 Minutes
33 Seconds

English Subtitles

Science

Category

Animation

Format

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