Insights Into Tobacco Harm Reduction From Population Modelling

Japan
Mortality
Heated Tobacco Product
Tobacco Harm Reduction
Population Modelling

Modelling can provide valuable information to help guide the public health community and regulatory bodies by drawing projections of potential outcomes based on our current knowledge. In Japan, our model suggests that reductions in smoking initiation and high adherence to exclusive tobacco heating product (THP) use mean that even moderate reductions in the risk of developing a smoking-related disease could lead to a positive population health impact from introducing heated tobacco products (HTPs) in Japan.

Oscar Camacho

British American Tobacco

2021

Year of Production

5 Minutes
52 Seconds

English Subtitles

Science

Category

PowerPoint

Format

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